arrow left envelope headphones search facebook instagram twitter flickr menu rss play circle itunes

Oral Histories

The SFA oral history program documents life stories from the American South. Collecting these stories, we honor the people whose labor defines the region.

ORAL HISTORY

Cesar Gonzalez


Sabor Caribe

Cesar Gonzalez was born in Maracabo, Venezuela on October 5th of 1972. Ten years ago Gonzalez came to Memphis. In Venezuela, he owned a bakery, deli, and has a background in graphic design. When he came to Memphis he worked for El Norte, a Spanish language newspaper, and as a freelancer before venturing into the food industry. His grandmother was a great cook and he credits her with passing along the flavors that he now cooks with. Three years ago, Gonzalez started by offering lunches to offices until he built a food truck approximately a year later. Little by little he saved money to purchase the equipment he needed for the food truck until opening Sabor Caribe restaurant. In the interview, Gonzalez discusses the challenges to opening a business and the transition from food truck to restaurant. Additionally, he describes the differences between Venezuelan cuisine and the food from other Latin American and Caribbean countries. His goal is to teach people about Venezuelan culture through food, to show another flavor and another culture.

*

Cesar González nació en Maracaibo, Venezuela, el 5 de octubre de 1972. Hace diez años González llegó a Memphis. En Venezuela, él era dueño de una panadería, deli, y tenía experiencia en diseño gráfico. Cuando llegó a Memphis trabajó para El Norte, un periódico en español, y como independiente antes de lanzarse a la industria culinaria. Su abuela era una gran cocinera y él le agradece por pasarle los sabores con los que ahora cocina. Hace tres años, González empezó ofreciendo almuerzos en las oficinas hasta que construyó un camión de comida aproximadamente un año después. Poco a poco ahorró dinero para comprar el equipo que necesitaba para el camión de comida hasta abrir el restaurante Sabor Caribe. En la entrevista, César discute los desafíos para abrir un negocio y la transición del camión de comida al restaurante. Además, describe las diferencias entre la cocina venezolana y la comida de otros países de América Latina y el Caribe. Su objetivo es enseñar a la gente sobre la cultura venezolana a través de la comida, para mostrar otro sabor y otra cultura.

Date of interview:
2017-04-11

Interviewer:
Simone Delerme

Photographer:
Simone Delerme | Chelsea Loper | Sara Wood

Download Transcript

WORKING TOGETHER

WE CAN CULTIVATE PROGRESS.

The Southern Foodways Alliance drives a more progressive future by leading conversations that challenge existing constructs, shape perspectives, and foster meaningful discussions. We reconsider the past with research, scrutiny, and documentation.

BECOME A MEMBER TODAY

Bill Smith Crooks Corner

Let’s Stay in Touch


Sign up for the SFA newsletter to have the latest content
delivered directly to your inbox.